MANAGEMENT OF INVASIVE PLANTS IN THE WESTERN USA
  • Defining the Problem
    • What is a Weed? >
      • Federal Definitions of Noxious Weeds
    • Costs of invasive plants
    • Human Factor
    • Challenges of Invasive Plants
    • Wildfires in the Western USA >
      • Forest Fires: Structure
      • Bark Beetles & Forest Ecosystems
      • Rangeland Fires
    • Climate Change Impacts on Plants >
      • Climate Change: CO2, NO, UV, Ozone Impacts on Plants
      • Climate Change Impacts on Crops
      • Climate Change Impacts on C4 Plants
      • Climate Change Impacts on Rangeland
    • What are we doing?
  • Focus of this Project
    • Why Western States? >
      • Audience for these reports
    • History: Are we doomed to repeat it? >
      • Dust Bowl Re-visited >
        • China: Past & Present
        • UN Biodiversity Report
    • Policy vs. Practice
    • Ecosystems & Economics >
      • Reductionist Approach to science
      • Ecology & Feminism
      • Systems View of Life
      • Ecosystems Health
      • Economic Growth
      • Impact of the Petrochemical Industry
      • Interrelation of Economics & Ecology
    • Federal Agencies >
      • Federal Agencies and Invasive Species
      • History of Coordination with States
      • Challenges of Coordination between Federal Agencies
      • Collaboration or Confusion
    • Organizations to assist landowners
    • Federal Legislation on Invasive Species >
      • 1930s Federal Laws on Invasive Species
      • Federal Seed Act 1939
      • 1940s-1960s Federal Laws on Invasive Species
      • 1970s Federal Laws on Invasive Species
      • 1980s Federal Laws on Invasive Species
      • 1990s Federal Laws on Invasive Species
      • 2000-2010 Federal Laws on Invasive Species
      • 2011-2022 Federal Laws on Invasive Species
      • Federal Bills on Invasive Species not passed
      • Executive Orders on Invasive Species
      • Federal Excise Taxes
    • State Laws and Lists of Noxious Weeds
    • My Inspirations
  • Why we need plants
    • Native Plants
    • Plant Resources
  • Invasive Success Hypotheses
    • Unified Framework
    • Role of Diversity >
      • How Ecosystems Maintain Diversity
      • Fluctuation Dependent Mechanisms
      • Competition-based coexistence mechanisms
      • Niche Differences
      • Species Richness
    • Enemy Release Hypothesis
    • Constitutive Defense Mechanisms
    • Evolution of Increased Competitive Ability
    • Role of Microbes
    • Indirect Defense Mechanisms
    • Novel weapons hypothesis
    • Evolutionary Shifts
    • Resource Allocation
    • Evolutionary Dynamics >
      • Pre-introduction evolutionary history
      • Sampling Effect
      • Founder Effect
      • Admixture, hybridization and polyploidization
      • Rapid Evolution
      • Epigenetics
      • Second Genomes
    • Role of Hybridization
    • Role of Native Plant Neighbors
    • Species Performance
    • Role of Herbivory
    • Evolutionary Reduced Competitive Ability
    • Summary Thoughts on Research
  • Historical Record
    • Regional Conferences
    • Timeline
  • Innovative Solutions
    • Agricultural Best Practices >
      • Ecologically based Successional Management
      • Perennial Crops, Intercropping, beneficial insects
      • Soil Solarization
      • Natural Farming
      • Permaculture
      • Organic Farming
      • Embedding Natural Habitats
      • Conservation Tillage
      • Crop Rotation
      • Water Use Practices
      • Tree Planting: Pros & Cons
    • Grazing Solutions >
      • Sheep and Goat Grazing
      • Cattle & Sheep Grazing
      • Cattle and Bison Grazing
      • Grazing and Revegetation
    • Rangeland Restoration >
      • Federal Goals for Rangelands
      • Novel Ecosystems
      • Prairie Restoration >
        • Prairie Restoration Workshop
        • Weed Prevention Areas
        • California grassland restoration
        • Selah: Bamberger Ranch Preserve
      • Sagebrush Steppe Restoration >
        • Low Nitrogen in Sagebrush Steppe
      • Revegetation with Native Plants
      • Dogs as detectors of noxious weeds
    • Nudges
  • Biological Control
    • Insects as Biocontrol >
      • Impacts of Biocontrol Agents on Non-Target Species
      • Indirect Impact of Biocontrol on Native Species
    • Challenges of Using Biocontrols >
      • DNA studies on Biocontrol Insects
      • Biocontrol takes time
    • Prioritization process for Biocontrol Programs
    • Evolutionary changes impact Biocontrol
    • Vertebrates as Biocontrol Agents
  • Herbicides: History and Impacts
    • Effectiveness of Herbicides in Agricultural Lands
    • Effectiveness of Herbicides in Rangelands
    • History of Use of Herbicides and Pesticides Prior to and During WWII
    • Herbicide use during and post-World War II >
      • 2,4-D Herbicide Use
      • 2,4-D and 2,4,5-T, post-World War II
    • Modern use of Herbicides >
      • Atrazine Herbicide
      • Dicamba Herbicide
      • Glyphosate Herbicide
      • Paraquat Dichloride
      • Picolinic acid family of herbicides >
        • Picloram (Tordon 22K) Herbicide
        • Triclopyr Herbicide
    • Herbicide Resistance in Invasive Plants >
      • Herbicide Resistant Crops
      • Controlling herbicide-resistant weeds in herbicide-resistant crops
      • Best Management Practices
    • Myth of the Silver Bullet
    • Myth of Eradication
    • Merging of Agrochemical Companies
    • Impacts of Pesticides on Environment and Human Health >
      • Pesticide Drift
      • Impacts of Pesticides on Biological Diversity
      • Impacts of Herbicides on Native Plants
      • Pesticide Impacts on Insects >
        • Butterflies: The Impacts of Herbicides
        • Monarch Butterflies: Impacts of Herbicides
      • Impacts of Pesticides on Wildlife >
        • Reptiles & Amphibians: Pesticide Impacts
      • Pesticide Residue in Foods
    • Funding for Research on Pesticides
    • Commentary on Herbicide Use
  • Interviews
    • Interviews Biocontrol >
      • Biocontrol Wyoming
      • Montana Biocontrol Interview Maggio
      • Montana Biocontrol Interview Breitenfeldt
    • California Interviews >
      • Robert Price
      • Doug Johnson
    • Colorado Interviews >
      • George Beck Interview
      • Scott Nissen Interview
    • Idaho Interviews >
      • Purple Sage Organic Farms in Idaho
    • Montana Interviews >
      • Jasmine Reimer Interview Montana
      • Organic Farms Montana Interviews
    • Texas Interviews
    • Washington Interviews >
      • Ray Willard
    • Wyoming Interviews >
      • Slade Franklin Interview
      • John Samson Interview
    • Wyoming Weed and Pest Districts >
      • Josh Shorb Interview
      • Slade Franklin Interview 2
      • Lars Baker Interview
      • Steve Brill Interview
      • George Hittle Interview
      • Peter Illoway Interview
      • Robert Jenn Interview
      • Sharon Johnson Interview
      • Larry Justesen Interview
      • Gale Lamb Interview
      • Stephen McNamee Interview
      • Allen Mooney Interview
      • Rob Orchard Interview
      • Robert Parsons Interview
      • Dick Sackett Interview
      • Comments by Delena
    • NRCS Interviews: Wyoming
  • Western Weed Control Conference 1940s Minutes
    • 1942 Conference
    • 1945 Conference
    • 1946 Conference
  • Who am I?
    • My Work
    • My Adventures
    • Contact Page
  • Road Logs
    • Colorado Road Logs
    • Idaho Road Logs
    • Montana Road Logs
    • New Mexico Road Logs
    • Texas Road Logs
    • Wyoming Road Logs
  • Bibliography

Nudges

Photo: Chihuahuan Desert, Big Bend National Park. © 2017 Delena Norris-Tull

Nudges
 
​Summaries of the research and commentary by Dr. Delena Norris-Tull, Professor Emerita of Science Education, University of Montana Western, September 2020.

In the book, Nudge: Improving decisions about health, wealth, and happiness, Thaler and Sunstein, 2009, promote what they term “libertarian paternalism.” This is the idea that human beings should be allowed a lot of freedom of choice, but that because humans often make choices not based on scientific evidence or logic regarding what is best for them, individuals who design the choices, the “choice architects,” can give humans “nudges,” to steer humans toward beneficial choices. Among many examples listed in their book, they discuss the fact that humans are given too many choices in regards to healthcare insurance, such that the choices can be overwhelming. Thaler and Sunstein find that organizations can nudge employees to make better choices by limiting the number of options, and by pre-selecting the most beneficial or most cost-effective options.
 
They also point out that human beings, when presented with a variety of options, tend not to make choices at all, but rather tend to stick with whatever the default choice might be. Thus, for example, if an employer provides a default retirement plan, that all new employees will automatically be enrolled in, while providing employees options to modify that plan, most employees will never modify the plan at all, even if research would show them that they could improve their long-term retirement by modifying the plan.
 
Thaler and Sunstein (2009, pages 197-198) provide an example of an effective way the Federal Government has encouraged companies to improve energy efficiency, not by penalizing them for wasting energy, but by rewarding them for saving energy. They point out that one would think that if energy efficiency could save companies/corporations money, those companies would have figured that out on their own. But companies are composed of human beings. And human beings tend to be too busy to research the most economical choices. And because human beings tend to stick with the default, they often do not look for ways to change current practices, if those practices are already making them plenty of money.
 
It takes champions to question the status quo, and to nudge companies to adopt practices that help the environment. In 1991, the EPA adopted a surprisingly effective nudge by establishing the Green Lights program. The agency entered into “voluntary agreements with both for-profit and nonprofit firms (including hospitals and universities)…firms pledged to implement energy-saving lighting improvements.” In 1992, the EPA adopted the Energy Star Office Products program, in which firms pledged to use energy-efficient office products, including copiers, printers, computers, and other appliances. Adherence to the EPA’s voluntary performance standards “allowed participating firms to use the agency’s Energy Star logo. In addition, the agency publicized the cooperation of industry groups, adopted substantial media campaigns, and offered awards to companies showing particular gains in energy efficiency.”
 
These voluntary agreements should not have worked, but they did. Companies found that the energy-efficient appliances saved them money, which gave them higher profits. And individuals quickly became aware of the cost-savings to themselves by purchasing appliances with the Energy Star ratings.
 
Thaler and Sunstein repeatedly make the point that humans/corporations are more compliant with government oversight when presented with incentives than when penalized. However, they also point out that Federal taxes on fuels has been successful in promoting the development and purchase of fuel-efficient vehicles.
 
The cap-and-trade system (Thaler & Sunstein, 2009, pages 189-190), not always a politically favored approach, is another example of an effective system to encourage the reduction of pollution and greenhouse gases. In this system, companies that reduce pollutants gain the right to “trade their ‘emissions rights’ for cash. In one stroke, such a system creates market-based disincentives to pollute and market-based incentives for pollution control. Such a system also rewards rather than punishes technological innovation in pollution control, and does so with the aid of private markets.”
 
The emissions trading system incorporated in the 1990 amendments to the Clean Air Act, in which corporations can trade emissions rights in order to control acid deposition, “ranks among the most spectacular success stories in all of American environmental regulation. Because the costs of the program have been so much lower than anticipated, the cost-benefit ratio seems especially good, with compliance costs of $870 million compared to estimates of annual benefits ranging from $12 billion to $78 billion – including reductions of nearly 10,000 premature deaths and more than 14,500 cases of chronic bronchitis” (Thaler & Sunstein, 2009, pages 189-190).

For a report on the status of cap and trade programs in the USA, refer to the Wincele, 2019, report, Cap-and-Trade ambition renewed in 2019 after a decade of decline.
 
If applied to agri-businesses, nudges could be used with Federal or State regulations, designed to encourage energy, soil, and water conservation measures, which would ultimately save farmers money. Incentives to encourage farmers to reduce the use of herbicides and pesticides will save them money, reduce the potential harm to the environment and to humans, and encourage them to use more effective methods of weed and pest control. Refer to the sections on “Herbicides" and "Pesticides” for a review of the effectiveness, or lack thereof, and the detrimental effects of a number of herbicides/pesticides.

References:
  • Thaler, R.H., & Sunstein, C.R. (2009). Nudge: Improving Decisions about Health, Wealth, and Happiness. New Haven, CT: Yale University Press.
  • Wincele, R. (Dec., 12, 2019). Cap-and-Trade ambition renewed in 2019 after a decade of decline. ClimateXChange. https://climate-xchange.org/2019/12/12/cap-and-trade-ambition-renewed-in-2019-after-a-decade-of-decline/

Links to return to Innovative Solutions:
Agricultural best practices
grazing solutions
Rangeland restoration
NEXT SECTION: Biological Control
Copyright: Dr. Delena Norris-Tull, July 2020. Management of Invasive Plants in the Western USA.

These webpages are always under construction. I welcome corrections and additions to any page.
​Send me an email, and I can send you the original Word format version of any page you wish to correct.
contact Dr. Norris-Tull
Bibliography
who am i?
My work
my inspirations
my adventures
  • Defining the Problem
    • What is a Weed? >
      • Federal Definitions of Noxious Weeds
    • Costs of invasive plants
    • Human Factor
    • Challenges of Invasive Plants
    • Wildfires in the Western USA >
      • Forest Fires: Structure
      • Bark Beetles & Forest Ecosystems
      • Rangeland Fires
    • Climate Change Impacts on Plants >
      • Climate Change: CO2, NO, UV, Ozone Impacts on Plants
      • Climate Change Impacts on Crops
      • Climate Change Impacts on C4 Plants
      • Climate Change Impacts on Rangeland
    • What are we doing?
  • Focus of this Project
    • Why Western States? >
      • Audience for these reports
    • History: Are we doomed to repeat it? >
      • Dust Bowl Re-visited >
        • China: Past & Present
        • UN Biodiversity Report
    • Policy vs. Practice
    • Ecosystems & Economics >
      • Reductionist Approach to science
      • Ecology & Feminism
      • Systems View of Life
      • Ecosystems Health
      • Economic Growth
      • Impact of the Petrochemical Industry
      • Interrelation of Economics & Ecology
    • Federal Agencies >
      • Federal Agencies and Invasive Species
      • History of Coordination with States
      • Challenges of Coordination between Federal Agencies
      • Collaboration or Confusion
    • Organizations to assist landowners
    • Federal Legislation on Invasive Species >
      • 1930s Federal Laws on Invasive Species
      • Federal Seed Act 1939
      • 1940s-1960s Federal Laws on Invasive Species
      • 1970s Federal Laws on Invasive Species
      • 1980s Federal Laws on Invasive Species
      • 1990s Federal Laws on Invasive Species
      • 2000-2010 Federal Laws on Invasive Species
      • 2011-2022 Federal Laws on Invasive Species
      • Federal Bills on Invasive Species not passed
      • Executive Orders on Invasive Species
      • Federal Excise Taxes
    • State Laws and Lists of Noxious Weeds
    • My Inspirations
  • Why we need plants
    • Native Plants
    • Plant Resources
  • Invasive Success Hypotheses
    • Unified Framework
    • Role of Diversity >
      • How Ecosystems Maintain Diversity
      • Fluctuation Dependent Mechanisms
      • Competition-based coexistence mechanisms
      • Niche Differences
      • Species Richness
    • Enemy Release Hypothesis
    • Constitutive Defense Mechanisms
    • Evolution of Increased Competitive Ability
    • Role of Microbes
    • Indirect Defense Mechanisms
    • Novel weapons hypothesis
    • Evolutionary Shifts
    • Resource Allocation
    • Evolutionary Dynamics >
      • Pre-introduction evolutionary history
      • Sampling Effect
      • Founder Effect
      • Admixture, hybridization and polyploidization
      • Rapid Evolution
      • Epigenetics
      • Second Genomes
    • Role of Hybridization
    • Role of Native Plant Neighbors
    • Species Performance
    • Role of Herbivory
    • Evolutionary Reduced Competitive Ability
    • Summary Thoughts on Research
  • Historical Record
    • Regional Conferences
    • Timeline
  • Innovative Solutions
    • Agricultural Best Practices >
      • Ecologically based Successional Management
      • Perennial Crops, Intercropping, beneficial insects
      • Soil Solarization
      • Natural Farming
      • Permaculture
      • Organic Farming
      • Embedding Natural Habitats
      • Conservation Tillage
      • Crop Rotation
      • Water Use Practices
      • Tree Planting: Pros & Cons
    • Grazing Solutions >
      • Sheep and Goat Grazing
      • Cattle & Sheep Grazing
      • Cattle and Bison Grazing
      • Grazing and Revegetation
    • Rangeland Restoration >
      • Federal Goals for Rangelands
      • Novel Ecosystems
      • Prairie Restoration >
        • Prairie Restoration Workshop
        • Weed Prevention Areas
        • California grassland restoration
        • Selah: Bamberger Ranch Preserve
      • Sagebrush Steppe Restoration >
        • Low Nitrogen in Sagebrush Steppe
      • Revegetation with Native Plants
      • Dogs as detectors of noxious weeds
    • Nudges
  • Biological Control
    • Insects as Biocontrol >
      • Impacts of Biocontrol Agents on Non-Target Species
      • Indirect Impact of Biocontrol on Native Species
    • Challenges of Using Biocontrols >
      • DNA studies on Biocontrol Insects
      • Biocontrol takes time
    • Prioritization process for Biocontrol Programs
    • Evolutionary changes impact Biocontrol
    • Vertebrates as Biocontrol Agents
  • Herbicides: History and Impacts
    • Effectiveness of Herbicides in Agricultural Lands
    • Effectiveness of Herbicides in Rangelands
    • History of Use of Herbicides and Pesticides Prior to and During WWII
    • Herbicide use during and post-World War II >
      • 2,4-D Herbicide Use
      • 2,4-D and 2,4,5-T, post-World War II
    • Modern use of Herbicides >
      • Atrazine Herbicide
      • Dicamba Herbicide
      • Glyphosate Herbicide
      • Paraquat Dichloride
      • Picolinic acid family of herbicides >
        • Picloram (Tordon 22K) Herbicide
        • Triclopyr Herbicide
    • Herbicide Resistance in Invasive Plants >
      • Herbicide Resistant Crops
      • Controlling herbicide-resistant weeds in herbicide-resistant crops
      • Best Management Practices
    • Myth of the Silver Bullet
    • Myth of Eradication
    • Merging of Agrochemical Companies
    • Impacts of Pesticides on Environment and Human Health >
      • Pesticide Drift
      • Impacts of Pesticides on Biological Diversity
      • Impacts of Herbicides on Native Plants
      • Pesticide Impacts on Insects >
        • Butterflies: The Impacts of Herbicides
        • Monarch Butterflies: Impacts of Herbicides
      • Impacts of Pesticides on Wildlife >
        • Reptiles & Amphibians: Pesticide Impacts
      • Pesticide Residue in Foods
    • Funding for Research on Pesticides
    • Commentary on Herbicide Use
  • Interviews
    • Interviews Biocontrol >
      • Biocontrol Wyoming
      • Montana Biocontrol Interview Maggio
      • Montana Biocontrol Interview Breitenfeldt
    • California Interviews >
      • Robert Price
      • Doug Johnson
    • Colorado Interviews >
      • George Beck Interview
      • Scott Nissen Interview
    • Idaho Interviews >
      • Purple Sage Organic Farms in Idaho
    • Montana Interviews >
      • Jasmine Reimer Interview Montana
      • Organic Farms Montana Interviews
    • Texas Interviews
    • Washington Interviews >
      • Ray Willard
    • Wyoming Interviews >
      • Slade Franklin Interview
      • John Samson Interview
    • Wyoming Weed and Pest Districts >
      • Josh Shorb Interview
      • Slade Franklin Interview 2
      • Lars Baker Interview
      • Steve Brill Interview
      • George Hittle Interview
      • Peter Illoway Interview
      • Robert Jenn Interview
      • Sharon Johnson Interview
      • Larry Justesen Interview
      • Gale Lamb Interview
      • Stephen McNamee Interview
      • Allen Mooney Interview
      • Rob Orchard Interview
      • Robert Parsons Interview
      • Dick Sackett Interview
      • Comments by Delena
    • NRCS Interviews: Wyoming
  • Western Weed Control Conference 1940s Minutes
    • 1942 Conference
    • 1945 Conference
    • 1946 Conference
  • Who am I?
    • My Work
    • My Adventures
    • Contact Page
  • Road Logs
    • Colorado Road Logs
    • Idaho Road Logs
    • Montana Road Logs
    • New Mexico Road Logs
    • Texas Road Logs
    • Wyoming Road Logs
  • Bibliography